January 10, 2021 | News | No Comments
WWE is not having an easy time getting its television network off the ground – and a new article published by the New York Post reveals just how much trouble they are having.
According to the Post, WWE has yet to sign with single cable or satellite deal with providers to carry the Network. WWE has also been seriously lagging on hiring experienced cable executives.
WWE was expected to hire 200 employees including a general manager for the Network, but one cable executive told The Post:
“WWE has the programming and marketing muscle, but they just have no one with cable experience who can execute for them.”
Industry expert Gerri Dinini says that whole channel of WWE content might not have a broad enough appeal to be successful:
“Given the content issues, I think a whole channel would be a stretch. It is very limited in who it reaches.”
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